Supermarkets

Supermarkets

Supermarkets are essential destinations for UK residents. Whatever your circumstances, grocery shopping is a necessity, and 96% of adults visit supermarkets (Touchpoints).

Traditionally a place to buy products such as fresh food and household supplies, supermarkets have since evolved to provide extra for their customers, from home ware and entertainment, to beauty and fashion; these stores now offer a wide range of consumer goods across a variety of categories.

This opportunity also offers standout from price competitions and in-store promotions; a chance for a brand to broadcast their message before the customer enters the busy in-store environment, targeting this highly sought after audience at the last window of influence.

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