Key Projects

Christmas present
JCDecaux UK's Insight Team have presented their key findings in the run-up to Christmas 2015, including how TV & OOH can work together to ensure the consumer is fully aware of a brand or retailer...
Cadbury Contextual Advertising
This research, in partnership with Virgin Media and Mondelēz International, found that making copy contextually relevant in Out-of-Home advertising can double sales results and encourage a positive...
New Look Fashion Research
L'Oreal Prodigy Research by JCDecaux
We partnered with L'Oreal to research the effect mall advertising had on the launch of their new Prodigy product. Using mobile technology we delivered true accountability in OOH, challenging the need...

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